Thursday, January 08, 2009

GENAUDIO Will Change the Way the World Listens to Audio

I'm a sucker for new and positive wrinkles in the way I listen to music. For example, I'm one of the few fools who actually bought into SACD's released by Sony, as well as DVD-A's, both of which deliver superior sound quality to CD's and can also deliver 5.1 surround sound. I must say, I absolutely love listening to them, but if you haven't figured out already, they clearly haven't seen much success, and it's sort of making all the equipment I bought in order to play them, a little obsolete. So now there is another new and unique way of intaking music, and below has all the information. I'm pretty excited to hear it.

Las Vegas, NV and Englewood, CO – (January 7, 2009) – GenAudio Inc., developer of AstoundSound™ 4D sound localization cue technology and finalist in the CES i-Stage competition, opened the Consumer Electronics Show (CES) 2009 by officially launching a consumer version of its AstoundStereo™ technology, the AstoundStereo Expander computer software, and announced the giveaway of 10 million free music downloads of various songs processed and re-mixed using GenAudio’s revolutionary professional audio software. AstoundStereo can be experienced through as little as two audio channels, such as any headphones, home theater speakers or laptop speakers.

The AstoundStereo Expander software processes audio files on the user’s desktop or laptop computer in real-time. This enables the listener to hear their music, movies and video games in a new way, being completely immersed in the sound with elevation, intensive depth perception and widening of the stereo image, creating a four dimensional audio experience. Professional recording artists, record labels, video game development houses and major motion picture film studios have already embraced the technology.

Consumers who wish to experience digital audio in AstoundStereo, including movies, music and games, can now download a free 30-day trial of the new AstoundStereo Expander software for Mac or PC by logging onto www.astoundstereo.com. Consumers can then purchase the Expander for an introductory offer of $19.95.

To demonstrate the capabilities of AstoundStereo technology, GenAudio has partnered with cutting edge artists Public Enemy and Kan’Nal as well as leading music download provider Hip Digital to give away 10 million free music downloads processed with AstoundStereo to provide a four-dimensional sound experience. These tracks and more are available from GenAudio at www.AstoundStereo.com/freetrack starting January 8, 2009 for a period of 30 days.

“When people hear these songs, they will have a new appreciation for the way audio will be heard across the entire entertainment industry spectrum.” said Jerry Mahabub, Chairman and Chief Executive Officer of GenAudio. “We are confident once people hear any of the free music tracks processed with AstoundStereo, they will want to apply this technology to their existing stereo audio content on their Mac or PC. This will lead everyone to want AstoundStereo integrated into all of their audio devices, such as portable music players, DVD players, car stereos and many more.”

GenAudio and Universal Pictures recently partnered for the release of Hellboy II: The Golden Army for DVD and Blu-Ray™ Hi-Def, re-mastered for home theater. The AstoundStereo technology was integrated into the 5.1 and 7.1 programming for both DVD and Blu-Ray Hi-Def releases enhancing the existing surround sound mixes. Reviews of the Hellboy II: The Golden Army DVD have described the film’s audio mix as masterful and deserving of the highest audio ratings. Most recently, GenAudio partnered with Lionsgate to bring the enhanced audio experience provided by AstoundStereo to the surround sound mix of the DVD and Blu-Ray Hi-Def versions of Bangkok Dangerous, released on January 6, 2009. Both of these titles were re-mastered for home theater at MiCasa Multimedia.

About GenAudio

GenAudio, Inc. is headquartered in Englewood, CO. GenAudio’s mission is to provide a true 4D sound solution for the entire entertainment industry — AstoundStereo, the next dimension in audio. AstoundStereo is a 4D software based sound solution that integrates seamlessly with consumer electronics and software applications, as well as provides professional audio production solutions through a minimum of two speakers or headphones. AstoundStereo is the most accurate and intense 4D sound localization cue technology available today. The technology works with most consumers existing equipment and no special hardware or decoding devices are needed.

For more information visit: www.genaudioinc.com

2 Comments:

Blogger Miss Gravy Crane Durham said...

GenAudio Rules. And you have only witnessed the beginning.

4:34 PM  
Blogger theMstop said...

March 29, 2009

GenAudio’s AstoundStereo Expander Software Takes Position as Top Audio Download on Apple Site

Popular audio enhancement product breaks into the Top 10 of all downloaded third party software

Englewood, CO – (March 31, 2009) – GenAudio Inc., developer of AstoundSound™ 4D sound localization cue technology, today announced that the company’s AstoundStereo Expander software is currently the top audio software download on Apple’s online download site. The software also remains among the ranks of the top 10 most downloaded products for all third party software available on the site.

GenAudio launched the AstoundStereo Expander in January, 2009, providing Mac users with an advanced software solution to enhance their audio experience. The AstoundStereo Expander is derived from GenAudio’s proprietary AstoundSound 4D technology, which draws on years of audio perception research to immerse listeners in a 360 degree, spherical soundscape that mimics the sound of real life. The AstoundStereo Expander allows Mac users to apply this enhanced audio processing technology to their existing digital audio for a heightened, deepened and widened listening experience through as little as two audio channels, such as headphones, home theater speakers or laptop speakers.

“We are extremely excited to see that our AstoundStereo Expander software has resonated with Mac owners and is filling the void that existed in experiencing high-quality audio from basic laptop speakers or headphones,” said Jerry Mahabub, Chairman and Chief Executive Officer of GenAudio. “The fast ascent of the product into the top position of audio downloads from Apple’s online site validates the quality of our product and the superior audio experience it is able to deliver. Consumers are looking for an affordable product to enhance the audio of their media collections and we are providing the best solution.”

When downloaded, the AstoundStereo Expander software processes all audio on Mac users’ laptop or desktop computer in real-time. This enables the listener to hear their music, movies and video games in a richer, fuller way. The product’s most recent update included hotkey functionality for adjusting the intensity of the application’s effect on the audio and an overall performance upgrade.

Mac owners who wish to experience the enhanced audio provided by the AstoundStereo Expander for their movies, music and games can download a free 30-day trial at Apple’s online download site http://www.apple.com/downloads/macosx/audio/ or at www.astoundstereo.com. Following the trial, users can purchase the software for $39.95.

About GenAudio
GenAudio, Inc. is headquartered in Englewood, CO. GenAudio’s mission is to provide a true 4D sound solution for the entire entertainment industry — AstoundStereo, the next dimension in audio. AstoundStereo is a 4D software based sound solution that integrates seamlessly with consumer electronics and software applications, as well as provides professional audio production solutions through a minimum of two speakers or headphones. AstoundStereo is the most accurate and intense 4D sound localization cue technology available today. The technology works with most consumers existing equipment and no special hardware or decoding devices are needed.

3:06 PM  

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